Innovation in

Real estate, technology, and media.

Groom Ventures starts with an idea that doesn’t seem realistic and then makes it real, often by partnering with industry leaders. Some recent examples:

  • In a partnership with Greystar, the largest apartment developer in the United States, Rock Hill Development LLC achieved a precedent setting zoning approval for a 400 unit apartment building in Loudoun County, Virginia despite many obstacles, leading to a significant land sale.
  • In a partnership with the village of Batuan, one of the most important art communities in Indonesia, Indo Art House organized, funded, and sponsored the first use of a community center among many other art initiatives to kick start the 1,000-year celebration of Batuan.
  • Working with Dewberry and other leading consultants, Rock Hill Development overcame engineering and legal challenges to subdivide and sell property in Fairfax County Virginia.
  • In a partnership with the Seeds of Hope Orphanage in Bali, the Virginia Groom Foundation is changing the life of young people with education, physical improvements, health care, and more.

Through for-profit and non-profit entities we’re active in real estate, digital technology, media, and philanthropy. With the right partners, a small company can have a big impact.

Groom Ventures team meets in Bali

Virginia Groom Foundation Christmas Events

December 25, 2022

To celebrate Virginia Groom's birthday on December 25,
we did 5 events that week with about 300 participants.

Events included distributing food, daily essentials, clothing and medical supplies to the elderly in need, Christmas gifts at an orphanage, movie night for a children's painting group we support, and special gifts to a small group of elderly that we provide continuous care for.

Sale of property in Fairfax County Virginia to Vestoge Ventures LLC

The culmination of a legal and engineering challenge. After a 17 month process we achieved approval of floodplain and wetlands studies, leading to subdivision approval and to the sale of this property.

December 5, 2022

After a 18 year hold, property owned by Rock Hill Development LLC in Loudoun County Virginia is zoned for 400 apartments
to be developed by Greystar, the largest apartment builder in the United States.

This development is the first in this area, and the zoning coincided with the opening of the Innovation Metro Station, a half mile from the property. We believe that this building will spur the development in the area, leading to an area of mixed use developments housing thousands of residents.

November 15, 2022

Casa Command Patent Issued by US Patent
Office to John F. Groom

With the Casa Command app, we hope to integrate artificial intelligence, visual imaging, and data in way to fundamentally change every process involving objects within a home, including home sales, moving, home management, and insurance.

October 18, 2022

August 15th - 28 th 2022

Children’s Art Exhibition in Batuan

The village of Batuan in Bali is celebrating its 1,000 year anniversary this year and Indo Art House has been very involved, most notably as the official sponsor of an art exhibition showcasing the work of 50 children. Batuan is one of the great art villages of Indonesia; in the mid 80s half of the residents made their living from some kind of art related activity, such as painting, dancing, music, sculpture, or weaving.

It’s a place that takes art seriously, and on the opening of the exhibition we had over 700 visitors, including 250 seeing the opening ceremony. This exhibition was the first use of the Batuan village center, and inspired the naming of that center as part of the festivities. Indo Art House also sponsors children’s painting classes and other activities in this village, where we’re proud to help great traditions of art and craftsmanship continue.

Patent Filed for the Everything Tag

August 12, 2022

John Groom, Prudhvi Nag, and Bryan Matott filed a patent for the Everything Tag (Digital Tags to Facilitate Production, Collaboration, Transparency, Privacy, Authentification, History,Synchronization, Ownership and Regulatory Compliance During the Creation and Use of a Product),

Every Tag Tells a Story is the motto of this app, and we think by taking the most mundane of things – physical tags – and converting them to digital tags, we can tell a story about how a wide variety of goods are produced, and make the connection between buyers and makers much more meaningful.

Rock Hill Development LLC

March, 2023

Rock Hill Development LLC sells Loudoun County, Virginia property zoned for 400 apartments to Greystar, the largest apartment developer in the United States. The property is within walking distance of the recently opened Innovation Metro Station. Construction will begin in 2023


  • John F. Groom


    John has been involved in digital technology since 1996 with the launch of the Positive Press website, which garnered wide publicity.

    In 1998 he became the 4th full time employee of AnnuityNet, the first company in the world to sell variable annuities online.

    John has 5 software patents:
    • System and Method for Searching, Organizing, Exploring and Relating Online Content – issued in 2018
    • Alternate Search Methodology – issued in 2021
    • Multi-dimensional interaction with data stores related to tangible property
    • John Groom, Prudhvi Nag, and Bryan Matott filed a patent for the Everything Tag-Digital Tags to Facilitate Production, Collaboration, Transparency, Privacy, Authentication, History, Synchronization, Ownership, and Regulatory Compliance During the Creation and Use of a Product
    • Dynamically Generated Object-Responsive Interactive Action Display,filed February 27th 2023,status pending
    USA Groom Ventures
  • Bryan Matott

    Design Lead

    Bryan has been with Groom Ventures since June 2020. During his time with Groom Ventures he has been working on design, research, and testing for development of Casa Command.

    Previously, he held the role of Lead Designer for three years at Rome Technologies, a management software developer. He has a Bachelors Degree in Graphic Design.

    USA Groom Ventures
  • Prudhvi Nag

    Technical Lead

    Prudhvi has been with Groom Ventures since 2019. He has a Bachelors Degree in Computer Science & Applications and a Masters in Business.

    Previously, he was a Software Engineer at Sigma Info Solutions, Bangalore.

    India Groom Ventures
  • Ketut Adhi

    Manager, Indo Art House and Virginia Groom Foundation

    Adhi has a masters degree in Art Research for Visual Communication. He joined Groom Venture in early 2022 after successfully organizing various charity VGF events and art production for IAH.

    Previously he worked on a startup project and creative production as a freelancer.

    Indonesia Indo Art House & VGF
  • Sancita-Resen.png

    Sancita Resen

    Public Affairs, Indo Art House and Virginia Groom Foundation

    Sancita has a bachelor's degree in economics and is pursuing a master's degree in tourism and was previously head of public relations at a tech start-up. He has been involved in Virginia Groom Foundation programs since they began in mid-2021.

    Indonesia Indo Art House & VGF
  • Sairam-N

    Sairam N

    Associate Software Engineer

    Sairam is the latest addition to the Groom Ventures Technical Team.

    He has 9 years of technical experience, including some entrepreneurial experience.

    He has a bachelor's Degree in Computer Science & Applications.

    India Groom Ventures
  • Purnawan

    Purnawan is currently pursuing a Bachelor's Degree in Information Technology.

    He has worked in various creative industries as an event organizer freelancer in Bali for over 3 years.

    Now he is a technical team support for Groom Venture in Bali, specializing in design, videography and visual production.

    Indonesia Indo Art House & VGF

More People >


Casa Command integrates imagery and data in a way that allows people to see information in a visual context. It combines innovations in imaging, OCR, Artificial intelligence, image recognition, valuation algorithms, and business models.

It is being developed by a team that includes Groom Ventures employees in the US and India, as well as contractors in Pakistan, Lebanon, and elsewhere.

Some Casa Command contractors in Pakistan

Real Estate

Our Projects

GV has been doing real estate ventures in Northern Virginia since 1989. It’s interesting to take our first real estate project and compare it to our latest one; both 10 acres, but quite different.


In the early 90s, Groom Properties, Inc. did the grading, built the road, and installed the street and utilities, then sold 22 finished single-family lots to NV Homes, a division of publicly-traded NVR, for the Maple Valley Project in the Franconia area of Fairfax, Virginia.


Now our Rock Hill Development LLC affiliate is taking the same amount of land, very close to the future Innovation Metro Station in Loudoun County, Virginia, and partnering with Greystar, the biggest apartment developer in the US, to build 415 apartments.


Groom Ventures has a long history working with cutting-edge technology. In 1996 one of our ventures, Attitude Media, launched the Positive Press website, followed by The Outrage in 1997. These early web ventures garnered a lot of high-level publicity.


  • Web Magazine: “a brilliant use of the Web”
  • Netscape’s Netcenter: “Unbridled rants that can brighten even the dullest day”
  • The Boston Globe: “John Groom also understands that man’s nature is contradictory”
  • Playboy: “Entertaining rants on topics such as NBA labor negotiations and government waste.

Through various entities such as Groom Books and Attitude Media, Inc., Groom Ventures has published a wide array of books, websites, email lists and social media.

You can sign up for the Positive Quote of the Day by email, running since 1996, here, or get it via Twitter here.



  • John F. Groom






Groom Ventures has worked with contractors and investors around the world for many years. A few of them are featured below.

  • Brian Casey

    Server Administrator

    Madison, WI

  • Thomas Drotar

    Explore Media Designer

    Venice, CA

  • Douglas Ell

    Author of Counting to God

    United States

  • Marty Turk

    Real Estate Brokerage

  • David Noon

    Co-author of From Tragedy to Triumph: 100 Amazing and Inspiring Comebacks

  • Rich Brittingham

    Senior Associate at Dewberry

    Leesburg, VA

  • Marko Vandev

    Social Media Handler

    Skopje, Madeconia

  • Josey Thomas M.


    Thiruvananthapuram, India

  • Khangelani Hlongwane

    Research on Sales and Financing

    Eindhoven, Netherlands

  • Jana Jelovac

    Graphic Design


  • Noelle Mineweaser


    United States

  • Sergei Mochtchenko

    Financial Tool Development


  • Pablo Kanof

    Graphic Designer

    Buenos Aires, Argentina

  • Gary Ford


  • Stephen Saxon


  • Evelina Simone

    Image Librarian and Researcher

    London, UK

  • Dnyanesh Gawali

    Project Manager of Attitude Media

    Pune, India

  • Amit Agarwal

    Project Manager of Scrapbook & Explore

    Bangalore, India

  • Saskia Vola

    Data Analyst


  • Sam Tuke

    Project Manager & Technical Lead of Explore


  • Joel Burlin

    Digital Books Sales Executive

    San Diego, CA

  • Gobinda Roy

    Marketing & Sales Research

    Kolkata, India

  • Adam Sullivan

    Social Media Promoter

    Iowa City, IA

  • Bryant Mitchell

    Real Estate Broker


  • James Muchiri

    Health Care Consultant

    Nakuru, Kenya

  • Amber Rhodes

    US Based Admin Asst / WordPress Developer

    Greensboro, NC

  • Mercy McCulloch

    UI Designer

    Marsing, United States

  • Denise Biggs

    Business Research on Successful Conservative Digital Entrepreneurs

    Elliot, South Africa

  • Jatinder Singh

    Web Design with focus on Images

    Chandigarh, India

  • Sergei Mochtchenkov

    Financial modeling

    kiev, Ukraine

  • Olga Rybas

    Business Development

    Denpasar, Indonesia

  • Svitlana Minazova

    Art research and Photography

    kiev, Ukraine

  • Lana Praprotnik

    Art Research

    Dresden, Germany

  • Timothy Snowden


    United States

  • John Sutton


    United States

  • Kyle Scudiere


    United States

  • Melinda Bockewitz

    Insurance Consulting

    United States

  • Gagandeep Sohanpal

    Technology research


  • Fahad Shaikh

    Mobile Development Team Lead, CodesOrbit


  • Zia Ur Rehman

    Mobile Developer